Impact Report

Everton in the Community
2024/25

We Are Everton in the Community 

Established in 1988, we are widely recognised as one of the UK's top sporting charities and considered one of the Premier League's leading community schemes due to the quality and reach of our programmes.

As the charitable arm of Everton Football Club, we are committed to transforming lives and creating positive change in the communities we serve. As a powerful force for good, we harness the unifying power of football to drive social change and address societal challenges across Liverpool City Region.

We deliver more than 60 projects and initiatives a year, each designed and developed to tackle social issues such as poverty, inequality, low educational attainment, unemployment, health disparities and poor mental health with a resolute commitment to making a tangible difference. 

Some of our work is delivered at our highly esteemed EitC Campus, situated just a stone’s throw from Goodison Park. We have invested £13million+ into Liverpool 4 which has significantly changed the landscape of the area which is in the most deprived 1% of neighbourhoods nationally.
 
Driven by a dedicated team of staff and volunteers, we operate seven days a week, 365 days a year. Our endless endeavours to combat the inequalities which exist in the region has seen the lives of hundreds of thousands of people across the city and further afield enhanced as a result of our life-changing, life-saving work. 
  
As we look ahead, we remain steadfast in our commitment to being a force of positive change and a beacon of hope for those we serve. We will continue to ‘build stronger communities and brighter futures for all’ through our five-year strategy, Trinity Project and expand our pioneering work in L4 using the wider Goodison footprint.

What We Stand For

Our Purpose, Vision and Mission

Our Purpose

The purpose of our charity is to deliver a service that is rated as 'best-in-class' by our participants, funders and community partners. A service that is recognised as highly successful in making a significant social contribution; changing lives and providing opportunities for all participants, particularly the most hard-to-reach and hard-to-help members of society. 

EitC must be ambitious, dynamic and agile if it is to become the charity of first choice for donors, sponsors and grant-awarding bodies. 

Our Vision

Our vision is a world where everyone has access to the support they need to be the best they can be, regardless of who they are, where they live or the challenges they face. 

We want to be at the heart of this – empowering people and communities across the Liverpool City Region and beyond to build better futures and a stronger society. 

Our Mission

We will deliver innovative programmes, develop thriving partnerships and provide vital support that will build stronger, healthier and more connected communities. Our impact will leave a lasting legacy in the places where we live, work and play. 

Our Trustees, Patrons and Ambassadors

We are pleased to have the support of an esteemed group of trustees, patrons and ambassadors
who champion the life-changing work of our charity. 

Boards of Trustees

Sir John Jones – Chair of the Board
of Trustees
Dr Martin Carey
Ms. Sue Russell
Alix Craig
Ben Osu
Carol Rogers MBE
Geoff Walters
Hannah Robinson
Louise Williams
Tracey Gore
John Schorah

We are thankful for the dedicated support of our honorary patrons:

Dame Judi Dench – Honorary Patron

Amanda Holden – Honorary Patron

Our ambassadors are committed to raising awareness of the work of our charity:

Sir Andy Cooke 
Sir Terry Leahy
Steve Smith
Professor Cynthia Pine CBE
Mark Kent
Mark Carney
Andrew Lancel
Graham Stuart
Ian Snodin
Rachel Brown-Finnis MBE
Professor Matt Ashton  
Serena Kennedy

Our
Impact

We support 36,245

participants through
60+ programmes.

We reached 156,000

individuals through one-off engagements.

We operate in 162

venues across Merseyside.

We are driven by a team of

130 full-time staff and 200 volunteers.

We generate

£80.1million worth of social value annually.

We have invested £13.5million

into L4 through purpose-built buildings.

A Message From Sue Gregory, Chief Executive Officer at Everton in the Community

The 2024/25 campaign has been a poignant and memorable year for everyone associated with Everton Football Club, especially for us at Everton in the Community.  

As custodians of the Club’s official charity, I’m immensely proud of the significant role we played in reaffirming our long-term commitment to L4 at the start of the season through the launch of our ‘Forever’ campaign. Our pledge to remain anchored in the area surrounding Goodison Park provided a constant comfort for those who benefit from our life-changing work during what has been a truly transformative period for Everton. 

As well as reiterating our ongoing responsibility to the L4 area, we continued to pave the way for a bright future by empowering thousands of residents from across the Liverpool City Region to achieve meaningful work, better health, enriching lives and lifelong learning through our five-year strategy, Trinity Project.  

I hope that as you read through this Impact Report, you’re as amazed at Everton in the Community’s sheer steadfastness and dedication to support our local communities as I am. In the most pivotal era of the Club’s history, we’ve not only continued to tackle the most deep-rooted social issues in L4 and beyond, but we’ve also expanded our 60+ programmes, renewed established partnerships, broken down more barriers with our innovative initiatives and delivered even greater social impact.  

I’d like to thank all of our key strategic partners who are equally committed to our shared mission of creating lasting impact and bringing positive change to the communities we serve. They have helped us to profoundly change the lives of hundreds of thousands of individuals across the Liverpool City Region this year.  

And as we all know, next season Goodison Park is set for a powerful new chapter – as the permanent home of Everton Women. This represents such an exciting generational opportunity for young women and girls’ football, allowing us to work hand-in-hand with Everton Women, all whilst expanding our pioneering work using the wider Goodison footprint, a story we will carry on ‘forever’.  

A Story We Will Carry On…

At the start of the 2024/25 campaign, we reaffirmed our commitment to the area surrounding Goodison Park with a campaign highlighting our present and future provision in L4. 

‘Forever’ reinforced our presence in L4 whilst also showcasing Everton’s commitment to the area through the life-changing work of our official charity.  

Although Goodison Park had been retained as the new, permanent home of Everton Women, we will still play a significant role in preserving Everton’s deep community roots in L4 and in using the wider Goodison footprint to expand our pioneering work.

Everton’s Men’s First Team Captain Visits Goodison Campus

Earlier this season, Club Captain Seamus Coleman visited our Goodison Campus to see first-hand how our work in L4 and beyond will continue to change lives forever.

During his visit, the Blues defender toured our official base, which has benefited from a multi-million-pound investment over the last 10 years, and he witnessed our local provision in action.

Our L4 Footprint

What Is The Landscape
of L4?

Our Campus is located in the County and Kirkdale East wards of North Liverpool, which are ranked among the top 1% most deprived neighbourhoods nationally. 

A third of children are living in an absolute low-income household and the area has a life expectancy, six years less than the national average.

The ward of Kirkdale also has high levels of deprivation in the indices of income, employment, education, health and disability, crime and living environment.  

Over the last decade we have invested more than £13million in the regeneration of the area surrounding Goodison Park.

We have restored pride in the area with new buildings designed to meet the ever-growing needs of the community including The Blue Base, The People’s Hub and the Premier League’s first mental health and wellbeing hub, The People’s Place.  

We have opened the region’s first Digital Skills Lab to tackle digital deprivation in the area.   

The Blue Base Pantry has provided more than
50,000 local residents
with access to high-quality discounted food over the past three years.

How Will We Carry On Our Story in L4 And Beyond?  

“We have a responsibility to the L4 area and its people. We will remain anchored here and continue to build stronger communities and brighter futures for many years to come.”
Sue Gregory, EitC Chief Executive Officer

'Stronger Communities, Brighter Futures' 

The 2024/25 season saw us deepen our commitment to our Trinity Project, an ambitious five-year strategy that outlines our bold vision to build stronger communities and brighter futures for Liverpool City Region.

We have always stood firmly beside the most at-risk and most in-need members of our communities, but the city’s needs are ever-growing and ever-evolving and so we introduced the Trinity Project to bring transformational change to L4 and beyond.

The five-year strategic plan works to nurture confidence in others by creating opportunities that can profoundly change lives with a renewed focus on delivering even greater social impact and making a lasting difference to those we serve.

What is Trinity Project’s blueprint?  

Our strategy is made up of three key powerful pillars; EitC Learns, EitC Minds and EitC Thrives, each designed to pave the way for a brighter future by empowering thousands of residents to achieve meaningful work, lifelong learning, better health and enriched lives.

Breaking Down Barriers And Expanding Learning For All 

Under our Learns pillar, we are dedicated to removing barriers and widening the pathway to education for people of all ages, ensuring that every individual has the chance to learn and grow.

Our goal is to empower and enrich our community through the power of lifelong learning, providing opportunities for all to achieve fulfilment in a vibrant, inclusive, community at every stage of life.

The need 

• In parts of Liverpool, many children are well below the city average in achieving their Early Learning Goals.

• Areas of Merseyside are more than 10% below the national average at GCSE level.  

• Among adults, almost a third of the working-age population in parts of North Liverpool have no formal qualifications, impacting those seeking work and fulfilment. 

Our objectives 

1. Provide children with the best start in life by ensuring more young people achieve the expected level of Early Learning Goals.  

2. Support children and young people throughout their educational journey, offering tailored interventions to help them reach their full potential. 

3. Empower young people, helping them develop the confidence to choose their own educational and career paths.  

4. Equip adults with the necessary skills to thrive in future workplaces. 

5. Create a comprehensive lifelong learning programme that prioritises smooth transitions between education and careers. 

6. Renew commitment to innovation and best practices in lifelong learning, fostering upskill and collaboration with partners. 

The Impact

We supported
more than

10,700

early learning and primary learners

through literacy, numeracy, wellbeing, SEND inclusion, creative enrichment and outdoor learning programmes.

We engaged
more than

3,800

secondary participants

with mentoring, career guidance and
academic support, boosting
confidence for 81%.

We empowered

2548

individuals

 through E-STEAM subjects and hands on learning in our Digital Skills Lab.

We enabled
more than

1,000

adults to progress

through Employment Pathways, achieving
a 75% success rate at job fairs.

We empowered our
students to gain

45

internships

and 66 accredited
qualifications.

We engaged
with

16,962

participants
in total

through targeted sessions and
multiple events across EitC learns.

EitC Learns Case Study

Our Award-Winning Partnership with Steve Morgan Foundation

We have been working with Steve Morgan Foundation since 2019, delivering the ‘Steve Morgan Community Impact Model’ in some of the city region’s most deprived boroughs to protect young people from exploitation and to inspire them to reach their full potential.  

The Steve Morgan Foundation has invested more than £5million into our life-changing Children and Youth Services and this pioneering partnership has supported over 42,000 young people, generating £35.6million of total social value since its launch in 2019.

During the last five years, the award-winning framework has contributed to wider school changes within Steve Morgan CBE’s birthplace, Speke-Garston, including improved Ofsted ratings in two of the three high schools we work in, where 40% of young people aged 16+ have no qualifications. 

Since then, we have also rolled out the Impact Model across Liverpool 4, South Sefton and most recently Knowsley. Earlier this year, we visited two local schools to see first-hand the impact of this pioneering partnership and how it is helping school children of all ages unlock their potential.

Empowering Individuals To Reach Their Full Potential 

Through Thrives, we will empower, inspire, and support our communities to live healthy, happy and fulfilling lives through an array of programmes that harness the power of football, life skills and bespoke support. 

We will empower individuals to reach their full potential through increased confidence and skill-building initiatives.

The need 

• The cost-of-living crisis has caused an increasing number of families across Liverpool to fall into poverty. 

• Nearly a quarter of local children come from low-income households and youth homelessness has reached record levels across the UK.  

• One in four Liverpool citizens have a disability and are facing barriers within sports, education, employment and social participation. 

Our objectives 

1. Create thriving, healthy families by providing comprehensive life course approaches within L4 and beyond. 

2. Build stronger, respectful communities through targeted activities that combat anti-social behaviour in hotspot areas. 

3. Empower individuals with disabilities through physical activity, training and enrichment opportunities. 

4. Enhance housing options for young adults transitioning into independent living. 

5. Enhance inclusivity and empowerment for marginalised individuals across Liverpool City Region. 

6. Engage more individuals in sports and football-related pathways. 

The Impact

We engaged

1,500

young people

in targeted mentoring and life skills

programmes with 63% improving

positive behaviours.

We supported

3,000

participants

through mental health programmes, with

65% boosting wellbeing and 73%

strengthening relationships.

We empowered

2,500

young people

through football pathways, coaching and

volunteering opportunities, with 81%

gaining confidence.

We helped

900

individuals

access discounted quality food and essential

wraparound services through our
Blue Base Pantry.

We engaged

1,264

participants

with SEND or disabilities through
our Disability and
Inclusion programmes.

We engaged with

16,916

participants
in total

through targeted sessions and
events across EitC thrives.

EitC Thrives Case Study

Blues Keeper Pickford Congratulates Charlie On His Transformational Journey

12-year-old Charlie first joined our Premier League Kicks programme back in 2021 and since then, has been on a truly transformational journey with us.

Just over a year and a half ago, our staff were exploring pathways for ADHD medication for Charlie after identifying that he was displaying symptoms of the condition. He was often banned from sessions for aggressive behaviour towards other participants and evidently struggled to regulate his emotions. 

Alongside advising him to seek medical support, our team set up a session specifically designed to support young people with neurodiverse needs and encouraged Charlie to join. Fast forward 12 months, Charlie has learnt to not only live but to thrive with his ADHD.  

To his surprise this season, the young Evertonian met his Blues hero Jordan Pickford at Goodison Park under the guise of a stadium tour. He had the chance to open up about his remarkable journey with us and the Toffees No.1 congratulated Charlie on all his hard work and progress. 

Through our Minds pillar, we are committed to significantly improving the quality of life for Liverpool residents living with dementia through a range of innovative programmes and initiatives whilst creating a comprehensive offer that guarantees quick access to high quality mental health support so everyone in the community receives the help they need.   

We will work to enhance community wellbeing through accessible and comprehensive mental health support, ensuring quick access to the help and resources people need.

The need 

• Liverpool is battling some of the UK’s highest levels of poor mental health. 

• The lifespan of mental health service users across the city are cut short by 20 years compared to the rest of the country. 

• More than 15,000 people across Merseyside are currently living with dementia. 

Our objectives 

1. Reduce the stigma surrounding mental health by raising awareness, improving mental health literacy and encouraging conversations.  

2. Offer comprehensive mental health provision to everyone when it is needed. 

3. Prevent poor mental health developing in ‘at risk’ individuals by utilising bespoke services that address specific risk factors. 

4. Provide accessible support to people living with various mental health conditions to improve a person’s mental health and to promote suicide prevention. 

5. Drive innovation through expanded services and multi-disciplinary collaboration. 

6. Create a multi-sector partnership to promote ‘living well’ and ‘ageing well’ with dementia whilst proactively identifying and addressing its underlying causes. 

The Impact

We supported over

8,200

participants

participants through mental health literacy programmes, with 81% improving
confidence and self-esteem.

We engaged over

3,600

participants

in suicide prevention and wellbeing programmes, helping to reduce stress, anxiety and low mood.

We delivered

3,335

sessions

and 575 events in L4, engaging 8,700 participants at The People’s Place and elsewhere on the Goodison Campus.

We enabled

86%

sessions

of people with long-term conditions to improve mental wellbeing and 100% to enhance physical health through tailored support.

We supported over

500

participants

across 480 sessions of
Walking Football.

  • We engaged with

    15,385

    participants
    in total

    through 3,800 sessions

    and 660 events

    across EitC Minds.

    EitC Minds Case Study

    Stand Together Participant Finds
    His Spark Again

    77-year-old retiree and lifelong Evertonian, Albie, joined Stand Together last year after his wife was diagnosed with Alzheimer’s and she was moved into a residential care home.  

    He’s also been attending our Walking Football programme for the past few years and credits us to helping him find a purpose again as well as a sense of camaraderie.  

    Since engaging with our charity – particularly through Stand Together, which supports over-65s struggling with social isolation and loneliness – Albie’s inner spark has been reignited.

    He has made new friends, his self-confidence has grown, and he is always the first to support his peers during sessions.

    Our BEAT Breathlessness Hub Detects 42 Heart Failure Cases

    Our pioneering BEAT Breathlessness Hub has been hailed as a “one-of-a-kind” community hub on more than one occasion this season.

    Commended for its significant contribution in delivering community-based screening for individuals suffering from chronic breathlessness, we not only won a prestigious healthcare award at the 2025 HSJ Partnership Awards but also featured in the world’s leading cardiovascular publication and were showcased at the 2025 NHS Confed Expo.

    Located just 500 yards from Goodison Park, our Hub is England’s first community-based heart and lung screening service of its kind, and gives patients access to early diagnosis and treatment for heart failure, chronic obstructive pulmonary disease (COPD) and other long-term conditions.

    - A diagnostic pathway that previously took up to six months in routine care was completed in just 60 minutes through our BEAT Breathlessness Hub.

    - We has screened more than 1,100 people; diagnosing 12% with COPD, 18% with elevated blood pressure and 3% with heart failure. 

    - We have subsequently helped to alleviate pressure on regional public health services, saving the NHS approximately £110,000 to date.

    Read about EitC’s mass heart screening event at Goodison Park:

    Blues Soak Up Our
    Life-Saving Work At Showcase Events

    Everton Women’s Volunteering Day

    Everton Women boss Brian Sorensen and his squad experienced our life-changing work in action as they spent the day volunteering across some of our flagship programmes.

    The event took place at our Goodison Campus and in various venues across Merseyside to showcase the reach of our delivery. The players met over 100 participants who benefit from our award-winning provision and took part in seven different activity stations.

    Renowned BBC Sport Reporter Giulia Bould joined them for the day and retrospectively covered the event.

    Men’s First Team Pledge Commitment To Our Charity

    The Men’s Senior Team also got a snapshot of our life-changing work as the EitC Showcase returned to Finch Farm.

    Everton boss David Moyes and his squad spent the afternoon learning more about the inspirational work we do, helping to mark our 37th birthday.

    Taking place at Finch Farm, this year’s event highlighted six different programmes from our Children and Youth Services and Adult Services.

    Reflecting on the special showcase, Everton forward Iliman Ndiaye said:

    “Meeting the participants, seeing them happy and being able to play with them has been really good. I think you can see that what Everton does with Everton in the Community brings a smile to everyone’s faces.”

    Everton Stars Join Us In Steve Morgan Foundation 'Takeover’

    We were was delighted to secure additional multi-million-pound funding from the Steve Morgan Foundation to support young people in Speke-Garston and Knowsley. 

    This funding will be used to tackle ever-growing issues in these high-need areas – including poor mental health, persistent absenteeism and lack of support for those living with neurodiverse conditions – through our collaborative, award-winning Impact Model.

    The new funding was officially announced as part of a special event at our Goodison Campus. The occasion saw Steve Morgan join two SMF Ambassadors, Everton stars James Tarkowski and Courtney Brosnan, to observe a variety of Impact Model sessions in action and meet the young people whose lives have been enhanced thanks to the Foundation’s investment.

    To date, we have supported 42,000 young people have been supported through the Impact Model.

    In the 2024/25 season alone, we positively enhanced the lives of over 13,000 young people through the Impact Model.

    We hosted 18 stations, 60 players, and 200 participants across these three events.

    Every first team player visited one of our EitC appearances in 2024/25.

    Over 200 EitC participants met a first-team player this season across all visits.

    Club Captains Named PFA Community Champions

    “When you sign for Everton, you understand what it means to everyone and you understand how much the football club does, not just on a matchday but around the community and the work it does to support people across the city.”

    Seamus Coleman

    “One of the things that Everton is renowned for is the work in its community and for us as players it’s always an honour to be part of that.”

    Megan Finnigan

    Our Ground-Breaking VR Knife Crime Initiative with Merseyside Police

    We joined forces with Merseyside Police to put the spotlight on the dangers of knife crime through an innovative Virtual Reality (VR) experience for young people.

    Our 360-degree VR experience, which we have already rolled out to more than 1,000 young people to date, aims to reiterate the devastating consequences of knife crime from a
    first-person perspective.

    The immersive piece uses a VR headset to take viewers into a real-life scenario of a young person who has the chance to make choices based on the situation in front of them.

    Each choice has been designed to educate young people away from knife crime, empower them to make better-informed decisions and inspire them to take more positive paths.

    “We are proud to support this initiative alongside Everton in the Community, and it’s encouraging to see so many young people across Merseyside engaging with it.”

    Superintendent Phil Mullally, Merseyside’s Lead
    for Serious Violence and Knife

    Everton Duo Become Ambassadors For Our Special Project

    EitC launched a unique project spearheaded by Everton Women stars Courtney Brosnan and Katja Snoeijs.

    The Blues duo are shaping the programme which will see local young females represent Team England at the 2026 Street Child World Cup thanks to The Players’ Project Pilot, funded by the Premier League and PFA.

    Our charity was one of only 14 professional football club charities to secure this innovative funding to develop new projects that help tackle inequalities, raise aspirations and inspire positive change in communities across England and Wales.

    We will represent Team England with a new girls’ team as part of the tournament with 10 players chosen from EitC’s existing Children and Youth Services.   

    “The Street Child World Cups have a life-changing impact on the young people who take part in them and it’s an honour to be able to support EitC’s journey in next year’s tournament.”

    Courtney Brosnan.

    A Grand Old Team – Our Vital Volunteers

    Volunteering is a vital component of everything we are and do. To put it simply, we wouldn’t be where we are today without the contribution of our invaluable volunteers; they are truly at the beating core of our life-changing work.

    Our volunteers continued to go above and beyond in the 2024/25 season. They were the driving force behind our Blue Base Pantry hitting a huge milestone, feeding over 50,000 people since its launch in June 2022, with more than 11,000 volunteer hours collectively contributed during that time.

    The Volunteer programme also co-developed a brand-new project which saw several dedicated carers transition into ‘Carer Mentors’, all of whom now proudly volunteer on our life-changing ‘Pass on the Memories’ programme supporting people living with dementia and their carers.

    Elsewhere, our volunteers have supported the lion’s share of our programmes, from the ‘Falls Prevention’ project and Digital Drop-In sessions to the ‘Safe Hands’ initiative and Youth Zone, enabling us to continue delivering “best-in-class” provision.  

    Volunteers also turned out in numbers for various events including the OCS and EitC employability fairs, RunThrough races and the reopening of Spellow Library. The 2024/25 campaign concluded with our Volunteer Awards, a spectacular evening celebrating their dedication and hard work.


    45 of our programmes

    are supported by volunteers every week.

    We have 200 active volunteers

    at the charity.

    Over 6,500 hours

    of service collectively contributed by
    our volunteers this season.

    Five volunteers

    have now reached 1,000 hours of service individually.

    We are the only

    football club charity to achieve 'Investors in Volunteers IiV' accreditation.

    Shining A Spotlight on Omar – Spirit of Volunteering Award

    One such volunteer, 16-year-old Omar, joined us in 2023 after being referred to our Safe Hands programme which supports young people living with complex needs, many of whom have fallen out of the education system.

    Omar is always the first person to make any new participant feel welcome and quickly became an integral part of Safe Hands. He helped to develop the programme in his peer mentor role which saw him support his young peers, inspiring them that they can thrive despite the similar barriers he has faced.

    After Omar’s time as a participant on Safe Hands came to an end, he was keen to give back and joined us as a volunteer in 2024.

    He’s since gone from strength to strength. He not only volunteers on Safe Hands, but also at the Digital Drop-In sessions and intergenerational project and has become a representative on the Youth Voice panel as well as a ‘Young Ambassador’ for our Premier League Kicks programme.

    Omar has contributed over 100 hours of service in just six months during his time as a volunteer. His transformation has been nothing short of inspirational and his hard work and dedication was celebrated at our 2025 Blue Heart Awards, where he took home the ‘Spirit of Volunteering’ Award.

    Final Goodison Sleepout Raises A Record-Breaking £200,000

    Over 800 supporters came together for an extra-special night under the lights at the Grand Old Lady for the last-ever editions of our staple fundraising event, the Goodison Sleepout.

    Across the two nights we raised over £200,000, including a record‑breaking £150,000 for our ‘Home Is Where The Heart Is’ programme which supports 18-24-year-olds on the cusp of homelessness, whilst the Junior Sleepout raised over £40,000 for our 60+ programmes.

    We welcomed special guests including singer-songwriter and avid Evertonian Ryan Rooney and fan group the 1878s for two extraordinarily emotional evenings, leaving hundreds of supporters with unforgettable memories.

    ‘Be Sound, Bring A Pound Bucket Collection Raises Over £26,000’ 

    As part of our annual birthday celebrations, staff and volunteers took to the streets surrounding Goodison Park ahead of the Blues’ victory against Leicester City encouraging supporters to ‘Be Sound, Bring a Pound.’

    Everton’s fixture against the Foxes was dedicated to our 37th birthday and we marked this latest milestone by hosting a number of pre-match activities. This included a mass bucket collection, free blood pressure tests at The People’s Place, a fixture between both Clubs’ Premier League Kicks programmes on the Cruyff Court and a Katumba Samba band led a street parade alongside flag bearers.

    The event saw supporters raise an incredible total of £26,635 for our life-changing provision.

    A ‘Conetastic’ Fundraising Opportunity

    ‘Cones and the New Stadium’ is an adorable children’s story which sees ‘Cones’ characters discover Everton and its iconic waterfront stadium, retelling the transformation of a disused dock to a brand-new breathtaking arena on the banks of the River Mersey. 

    The book raised funds to support our life-changing delivery whilst enabling the next generation of Blues to understand the memories and emotions attached to Goodison Park, before showcasing the meticulous build process of Hill Dickinson Stadium for children of all ages to learn. 

    Earlier this season, Chris Madeley, author of ‘Cones and the New Stadium’ had the chance to read the novel to over 200 local primary school children at our Goodison Campus as part of a Premier League Primary Stars Club Author Day.

    “My whole reason for writing the Cones books is to help children understand what’s going on out there, so learning about what EitC does has been fascinating for me.
    “I think your work is exemplary and people should look at you and see what you do. It’s not just covering off the basic things, the charity goes above and beyond and I’m really impressed.”
    Chris Madeley

    Our Fundraising strategy operates through a number of different streams to ensure income generation is flexible and tailored to the various stakeholders we engage with. The ways in which supporters can contribute and support us can be found here.

    Roll Of Honour 

    Armstrong Projects Northwest Football Awards

    Community Club of the Season, Premier League. 

    Inclusion Quality Mark (IQM)

    Centre of Excellence Award.

    NHS Cheshire and Merseyside

    Social Value Award.

    HSJ Partnership Awards 

    Most Impactful Partnership in Preventative Healthcare – EitC’s Breathlessness Hub.

    A New Wave –
    The Future

    Following a poignant year for everyone associated with Everton Football Club, the 2025/26 season will mark a new era in the truest sense of the word.

    Everton’s new waterfront home, the Hill Dickinson Stadium, will open up exciting opportunities for us, whilst Goodison Park’s new chapter will provide another layer to our already expansive provision in L4.

    The new permanent home of Everton Women will bring us closer as we look to work more collaboratively on a women and girls engagement strategy.

    Additionally, we will continue to navigate through the societal challenges our communities face, reacting to those ever-changing needs through our five-year strategy, Trinity Project, to create more positive change and achieve even greater social impact.

    We will support the most in-need people in our society and empower our communities by creating opportunities that can profoundly change lives, all within an increasingly challenging landscape for charities due to financial pressures and rising demand.

    If you’d like to support the development and sustainability of our work,
    you can donate to our cause here.