LONG READ

KEEP CLIMBING

By Mike Taylor

In a superbly-honest interview, Beto sits down with the Official Matchday Programme to discuss his tendencies to think deeply, the importance of accountability, the reasons behind his current upturn in form, and why he feels so deeply about representing the Blues...

There is more to Beto than his well-documented underdog story.

The rise from balancing part-time football while working in a fast-food chain to being bestowed as Everton’s No.9 (more on that later) is one thing.

Beyond that, he is an ultimate heart-on-the-sleeve type of character, with a tendency to speak with raw honesty that opens the door into a deep-thinking mind.

As he sinks into a swivel chair at Finch Farm, we start by revisiting a surprisingly philosophical answer to a fan-submitted question from the summer of 2024, when the Everton striker revealed if he could be any animal, he would be “a wolf climbing a hill, but the hill never ends”.

“Ah, the wolf,” he interjects, with a beaming smile.

So, what is the current status of that ascent?

“When you are younger and you think about this question, everyone – me included – wants to be, like, a lion... king of the jungle, blah, blah, blah,” he explains, enthusiastically. “But then you see how he behaves, I don’t think he is the animal in my way of life, you know?

“The wolf... the wolf on top of the hill is not as angry as the wolf climbing the hill.

“This is more me.

“My hill is never finished. I always want to be better – not to be the wolf on top of the hill, but to keep going, to make sure every day that I’m better than the last. I want to be angry to make myself better.

“If I achieve an accomplishment, a big accomplishment, I never want to be comfortable with it, I just want to keep going and going. The moment I get comfortable is maybe the time I need to retire.”

It’s clear how highly Beto values accountability.

“I’m always thinking,” he admits – about life and football, having become a father for the first time late last year. “I have a good team, a small circle, around me, who help me analyse my game and to help me in my profession as a football player. They help me a lot – a lot – with the answers I need for my game.

“But, sometimes, when you are in the s***, your own mind gets tricky, and you need to wake up every day and try to beat your mind. You need to fight to get the confidence back.”

“My partner, Meg, was with me all day, as well, so she went through it. Mentally, it was tough.”

That internal conflict is one Beto is increasingly confident of dominating, having been battle-hardened by a rollercoaster journey with the Blues since his arrival from Italian outfit Udinese in August 2023.

“I’ve definitely got better at that, because Everton is a club that has really challenged my mind,” the 28-year-old striker reveals. “I know I can play, I know I can score, I know I can improve – but the first season here was tough – mentally, really tough – then the second season as well.

“I think I’ve become stronger, mentally. Now I have the mindset that I will just keep going and it will be a sunny day again one day. I can work through anything.

“I understand that momentum and confidence are a big part of it, too.”

That confidence is flowing again.

The 10-capped Guinea Bissau international enjoyed an impressive second half of the previous campaign following the return of manager David Moyes, including a run of six goals in eight games across January and February.

Fast forward to today and we are in the midst of another of those fruitful periods, with four goals in the Blues’ past five outings. That has included a crucial strike in an impressive 3-2 away win over Newcastle, a brace and player-of-the-match display in an unforgettable 3-0 triumph against Chelsea on home soil, and the first equaliser in the 2-2 draw at Brentford last weekend.

“I think it’s just because I don’t give up,” says Beto, when asked for the reasons behind his current form after a stuttering start to the term. “I know people in my position would have given up. Me? Even if I go to the last game of the season and I only have one goal to my name, I will still be there, putting in everything I have to make it right. Until it’s over – why think if it’s good or bad?

“My last season was an example of how you can get rewarded for that. When you keep working and you give it everything, things will go for you. When something goes for you, like it did for me with the equaliser at Brighton, you get more opportunities to play, when you get more opportunities to play, your game understanding hits a different level and you get the confidence back. I believe confidence is the most important thing in sport.

“Not just football, but every sport – confidence is everything.

“When you’re confident, you start being more in the moment, seeing where best to be, where best to make the runs – you start seeing things you didn’t see before when you were struggling.

“I was in that feeling [while playing for Udinese] in Italy and I believe that is why I succeeded and why I was more consistent, but when I arrived here, my instability in terms of minutes – playing, then not playing – affected me. And I’m not saying it was any of the managers’ fault, because this is all on the players.

“We, as players, need to show up. If you get dropped, then it’s tough to feed on five, 10, 15 minutes to get the momentum you want – but it’s on you to make it happen.”

Moyes’ role in that upturn in form has been crucial – and it’s been a firm approach from the Blues boss, rather than an arm around the shoulder, that has led to rediscovering Beto’s best.

“He is good at what he’s doing and managing me as a person – he is always challenging me,” reveals the Lisbon-born frontman. “I speak a lot with [Idrissa] Gana [Gueye] and, like he says, it is tough love with me! I understand it.

“He is on me, when I miss a chance, he is straight on me. If I make mistakes, he tells me, ‘Beto, don’t do too much – hold, set and go!’

“He’s a very experienced guy and he’s the boss, so I would never argue with him!”

It was Moyes, after all, who sanctioned the change of Beto’s squad number from 14 to the Club’s famous No.9 jersey ahead of the current season.

It is an honour, Beto reveals, he has only truly felt the depth of as time has passed.

“It means something to me, for sure, and even more now,” says Beto. “My favourite number is nine but, to be honest, I wasn’t fully aware of just how special the No.9 here at Everton was until I was about to take it here.

“I was speaking to [First Team Masseur] Jimmy [Comer] and he told me, ‘You know the No.9 here is more important than number 10, more than any number, don’t you?’

“After that, I saw more things about it and I saw how much the No.9 shirt is respected here with the history of it.

“You need to put in good performances and big shifts with this shirt. When you are in a bad moment, you don’t want to be in that for long. For me, it’s another challenge.”

There was a moment at the end of Everton’s 1-1 home draw with Leeds United in January when the previous incumbent of that No.9 shirt – Dominic Calvert-Lewin – made a beeline for Beto.

“Before I took the shirt, I actually messaged [Calvert-Lewin] and said, ‘Bro, I’m going to take this No.9 shirt,’” he reveals. “Dom replied saying he really respected my message about it because wearing it was something really important to him. He was happy for me and he just told me to do my thing, and said he knew the supporters will get behind me with the way I work.

“Dom is a really good guy. We still speak every once in a while and I’m really happy for him. I think he needed a change, not because he was bad with Everton or anything like that, but we spoke a lot about it and I think he just needed a change. We have a good relationship that I am grateful for.”

Beto refuted claims from a Sky Sports reporter that he had become a “cult hero” after a superb individual display in the thumping aforementioned win over Chelsea last month, insisting, “I don’t feel like a hero, but I feel like I’m home.”

He later described to evertontv how playing for the Club felt like “a gift from God”.

Emblazoned on one of the walls on the approach to Everton’s new changing rooms at the world-class Hill Dickinson Stadium sits, perhaps, the Club’s most-famous quote of all.

“Once Everton has touched you, nothing will be the same,” as Alan Ball once said.

“It’s something that resonates with me,” Beto says. “I have always been close with Gana and, in the past, it’s something I used to joke with him about and say, ‘Bro, you love Everton too much!’

“He always told me, ‘Of course – I love Everton – what’s not to love? The only thing bad is the weather!’

“With time, I understand more and more how he feels. The quote is true.”

The ongoing appreciation from supporters – regardless of form – has also played a significant part in those feelings.

“There is no doubt there is love for me,” says Beto. “It means a lot, you know? I go way back in my life and think about all of the challenges I have had and the journey and I say to myself, ‘I wasn’t even supposed to be here’, not in terms of not being deserving because I think I have worked hard and earned the place, but there are so many hurdles that could have stopped it from happening.

“Now I’m here and I am playing for a club like this, with the fans singing my name. It’s not just when things are going well, either. Even in bad moments, of course you will have critics and that is part of football – I never get angry at that, but you see the other side as well.

“I see supporters on the streets and they say, ‘Beto, just keep going, keep fighting’, and you see how much they value the work, the effort that I put in. This is something amazing. For me, it’s like, ‘Wow’.

“When I call friends from Portugal to come over to watch a game and they see it for themselves, they can’t believe it. I tell them, here, this is another level of support.”

Not for the first time in his Everton career, rumours were rife in January regarding a potential exit from Merseyside.

While Beto maintains his priority will always be to remain with the Toffees, his hopes for how he will be remembered by Evertonians after he departs – whenever that day may be – are clear.

“I want to be remembered as a good person, to be honest, a humble guy,” he insists. “It’s more important for me to be that than an astonishing player because I think the person comes before the player.

"There is no doubt there is love for me. It means a lot, you know?"
Beto

“On the player side, I hope I can be a symbol of hope and a symbol of motivation to the next ones.

“Maybe they can say, ‘Okay, Beto did this in these situations, so I can do this’. Hopefully the effort I put in can be an example.

“You see players with such massive talent and sometimes they can waste it. I have talent and talent is really good, but without the effort, it doesn’t mean so much. I’ve seen players with unbelievable talent and you feel like shaking them and saying, ‘Just go a little bit more and you can go and be whatever you want to be’, but it’s this!

“The future... Do I want to stay in Everton or not? Of course, I am here – I am home. When the time comes that I am no longer wanted here, I understand because this is football, and I will not be mad, because I understand football and how this works. Perhaps it’s my destiny to stay with Everton and if it’s not my destiny, I will still always love Everton.”

"THE FUTURE? I AM HERE - I AM HOME. PERHAPS IT'S MY DESTINY TO STAY WITH EVERTON AND IF IT'S NOT MY DESTINY, I WILL STILL ALWAYS LOVE EVERTON."

Beto

With six games of the Premier League season remaining, everything is still on the table for Everton and – excitingly – in far more positive circumstances than recent times, with the aim of securing European football firmly in focus.

“Honestly? I just want to win the next game,” says Beto. “I always think game by game because each one is so different and I can’t be here thinking about what comes after. It’s difficult not to start doing that, not to start doing the maths about what we might need – but, as players, we need to be grounded and focused on the one in front of us.

“Of course, I want to achieve something here. It would be incredible if we could go to Europe, but I just want to win the next game.

“We have big games and, always, these get the best out of me. I like to play in the Premier League because the best players are here, and you need to be a different striker every single game, in my opinion.

“Before, you analyse the defenders you play against and, for example, someone strong like [Harry] Maguire you don’t set up to always battle 50-50 with him because he’s strong, or you don’t try to go in behind the space every time with someone fast like [Micky] van de Ven. It makes you think about solutions and a lot of things. That’s good. That makes me sharper. I think about it all a lot more now and try to be more intelligent with the way I play and the movements I make on the pitch.

“The Premier League is beautiful. Every result you have to earn and it’s tough to do.”

The first of those “big games” start today – the 248th Merseyside derby.

Beto was the scorer of what could turn out to be the most-forgotten derby goal of recent times, having been overshadowed by James Tarkowski’s last-gasp thunderbolt to rescue a 2-2 draw in the last-ever Men’s meeting with Liverpool at Goodison Park last year.

“Now it means more,” he insists. “Before, I used to say it’s just one more game, but now I understand the madness that goes into it!

“I speak to Evertonians, I speak to the ones who work inside the Club and they tell me stories and how they have friends who support Liverpool but in derby week they won’t speak with each other! At first, I was like, ‘Come on!’, but now I know what it means to them.

“Seamus and Jordan are always the ones who will let you know it’s derby week, Tarky sometimes as well. These guys, they like to pinch me! They will say to me, ‘Ah, you are afraid of these’, and I won’t even answer because I just want to play and score!

“Seamus is the worst for it! Last season, the first day we started preparing for the derby, he bumped me and said, ‘Beto, you’re not strong enough’, he is like this! He loves it and loves to get me going.

“Anything can happen in the derby – and you need to be ready for the fight.”

If there’s one thing Beto has proved time and time again throughout his football career – it’s that he’s up for one.